area-by-area allocation


area-by-area allocation
сокр. ABA порайонное распределение
а) эк. (распределение денежных средств по районам с учетом пропорциональной значимости или потенциала каждого из них)
б) рекл. (метод размещения средств на рекламу, при котором деньги выделяются на каждый рынок в соответствии с достигнутой или планируемой долей этого рынка в объеме продаж товаров или услуг рекламодателя)
Syn:

Англо-русский экономический словарь.

Смотреть что такое "area-by-area allocation" в других словарях:

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